Online advert & commercial production company in Brighton
Paid mobile YouTube ads are 84% more likely to capture viewer attention than traditional TV commercials
“The video pre-sold the customer before they got to us, their wallet was already open.”
Julie – Wolf1834 USA sales representative
Luxury advert video transcription
In a crowded luxury market, you need an ad that doesn’t just stand out but leaves a lasting impression. An ad that goes beyond visuals and creates a powerful association with your brand, matches its reputation and is consistent with its image.
A luxury ad should tap into aspirational desires. You’re not just promoting a product, you’re presenting an experience, making an emotional connection all while boosting your brand’s perceived value. When people see your brand in this premium light, they’re more likely to remember, share, and engage.
But delivering visually stunning, flawless content comes with some unique challenges. You have a budget to consider and how on earth will you find exclusive locations and the talent to bring everything to life into a polished, error-free final cut? Well we can help.
We have the experience, the crew and the technology to create not just one ad, but multiple pieces of content that will leave a memorable mark in the luxury space. We know where to source stunning locations, professional models, make up artists and stylists.
We also know how to make the most of every moment on shoot days. With multiple rooms for content creation, two videographers and a photographer, we can produce a ton of high-quality material that’s ready to drip feed across all your platforms for months to come. This means you’re getting versatile, impactful content that’s also cost-effective.
So if you’re ready to take your adverts to the next level, take the first step and get in touch.
Benefits of an online advert:
- Reach a new audience at a fraction of the cost of traditional TV advertising campaigns
- Reuse your video for maximum effect
- Build trust in your brand
- Raise your brand perception
- Distribute your advert to a large audience through social media advertising
- Explain something complex, dull or even boring in a memorable way
- Stand out from the competition
- Use your advert within a sales funnel and generate leads
- Display your advert on your website, social media channels or at trade shows
- Get a great return on your investment
Hear it from a luxury product company CEO
“The thing that has really helped me, with Wolf, to be successful in my market is the tools that they have given me. The video pre-sold the customer before they got to us, their wallet was already open.”
Simon (CEO) & Julie (USA sales rep) of Wolf1834, discuss how Media Brighton helped their business.
Check out some online advert video examples
Quirky, edgy and fun was the brief!
Wolf is a family-run business with a great sense of humor. Wolf also happen to be a leading brand of watch winders. They wanted us to create a series of fun, online ads for their watch winders, wrapped in British class. With actors, locations and even CGI, we created a totally different world for each video – designed to stop viewers in their tracks on social media and take note.
30 seconds that packs a punch
30 seconds is the length used in TV ads and we used it for this online advert too. Because if you can tell the story in 30 seconds why make it longer?
From ideas and story boarding to casting actors, scouting locations, sourcing props and even feeding the crew – we can take on the whole process of the video production. If you like what you see, just get in touch and we’ll get our creative juices flowing…
With CGI, the sky isn’t the limit!
When we originally pitched this sci-fi idea to Wolf they thought we were joking. And then they realised we were serious. Because with 3D software you CAN make a futuristic ad set in a spaceship, without ever leaving your studio (apart from to go to the toilet occasionally). The benefit of using computer generated sets is that you can create anything your imagination conjures up (pretty much) making it a very flexible and creative tool. So whatever crazy idea you have or want us to come up with, just get in touch.
How we used rubber ducks to explain Sales Tax software
How do you explain something complex, dull or even a bit boring in an engaging way?
Make it funny! A comedy script, top class actors and interesting sets have the power to communicate almost anything to your viewer so they keep on watching and take it all in, without feeling like they’ve been sold to. It’s a format we’re all used to watching on TV commercials and advertisements and is often used by software companies who need to explain complex solutions, but can work wonders for almost every type of sales or explainer video. Of course, comedy is tricky to get right so you’ll need to get the right team on board…
When Avalara asked us to ‘make tax compliance software fun’ we made a presented comedy online advert (and a sprinkling of rubber ducks) to make a dry and complex subject easy to understand & fun.
Skin care advert
What if you already have some stunning footage and just need to fill in the gaps?
Sometimes less is more. Sometimes, you don’t need to create a whole video from scratch with talking heads and actors. If you already have some stunning footage in your arsenal, you can re-purpose it to create a brand video that sets the scene for your product.
That’s exactly what we did for UpRoar. They knew their target market and what they were into and wanted to create a brand video that would really speak to them. So we used their existing action footage and cut this with newly shot barber, cross fit, surfing, supping, mix martial arts and parkour scenes to fill in the gaps. We also added some beauty shots of the products with minimal motion text for the key features. The result is a confident, stylish video that embodies the end user of their mens grooming products.
Luxury advert featured in Harrods
This luxury advert for WOLF’s Cassandra Collection was featured on the big screens in Harrods as well as online. It was shot over several days, in several locations and deliverd to WOLF in various formats to fit the Harrods screens and social media platforms.
Comical video advert
What if you need to target more than one type of customer for the same product?
Sometimes you want ONE video to speak to TWO different end users. Because let’s face it, it’s more cost effective to produce and market 1 video rather than 2, especially if your product or service is relevant to both end users. So when Avalara came to us with a brief to make 1 video that would speak to both small and enterprise businesses, we got our thinking caps on and came up with a split screen format.
The resulting online advert tells the story of a work-from-home businessman and an enterprise exectutive who both have the same problem…and would both benefit from Avalara’s software solution – with some subtle cheek thrown in to keep interest.
Small but mighty
Benefits of a multi-skilled film crew
Shooting ads with a small, talented film crew allows us to offer you great value!
New technology like super fast auto focus and gimbals helps us capture high-quality footage with fewer people, and our skilled crew can bring expertise and creativity to the project.
Let your customers do the talking
If you have a good relationship with your customers, use it to build more…
You only need to look at the growing popularity of websites such as Checkatrade, Trustpilot and TripAdvisor to realise how important customer reviews are in the selling process. That’s why customer testimonial videos are such a powerful selling tool. Throw in one or more interviews with people from your own organisation and you’ve amped up that trust even more. Why? Because people love to do business with people. And if you’re worried about how you’ll come across on camera, don’t be. We know all the tricks to make you look and sound like a pro – even if you stumble over every sentence!
This video for Nisos Yacht Charter uses employee & customer interviews with live action footage of their holidays and the stunning surroundings to show viewers exactly what to expect on their holiday.
Let’s make your online advert.
Answer these questions
To help you refine your brief, please copy any relevant questions (from the list below) into the bottom text field of the quote form and write your answers below each one.
What’s the purpose of your video?
Where will it be published?
How long will it be?
Who is your target audience?
What should they do after watching the video?
Please list the 5 key messages you hope to get across in your video
Do you have a location in mind for filming?
Please provide any relevant video links as a reference:
- Software videos
- Fintech videos
- Product videos
- Car dealer video
- Investor relations videos
- Property videos
- Travel company videos
- Branded content
- Talking heads videos
Video marketing for Saas & Software companies
Video marketing can be an extremely powerful way to promote your software as a service (Saas) company & product but it can also be confusing to know where to start. So I'm going to break down the different types of videos you could be using to boost your SaaS ...
Brighton
11 The Old Steine,
Brighton,
East Sussex,
BN11EJ