SaaS & software demo video production
in Brighton, London & Sussex
Video marketing for software & SaaS companies
If you’re a software & SaaS company, you’ll benefit greatly from having videos on your website. Your customers will need to know what your software does and how it works, as well as who you are and why they’d want to work with you. Video is a great tool for communicating all of that and we’ve become experts at creating them.
Through our work for companies such as Episerver, dotmailer and Avalara, we’ve developed a flair for creating videos that explain complex concepts in an engaging way and can move your clients through your sales funnel.
If you would like to book a one-to-one strategy call with one of our team and find out how video can help boost your SaaS business, fill in the form on this page and we’ll get straight back to you.
Or if you’d like to find out more first, take a look at some of our work below.
Our core software video services will help your platform succeed.
Make them smile!
Comedy is a great way to entertain and educate your prospects at the same time, without them feeling bored or like they are being sold too.
This format of comedy video has gained massive popularity across the world but it still hasn’t been adopted by many companies, meaning it’s a fantastic opportunity to stand out from the crowd.
We’ve figured out how to make these high quality, TV advert style videos at an extremely reasonable price, so you can benefit from a top class software explainer without re-morgaging!
Software online advert
Animated Explainer Video
Future-proof against user interface updates by choosing an animated software explainer video. It’s so important to explain the benefits as well as features and this is where a great script comes into play.
Phone & tablet app video
Software Testimonial
Video testimonials show social proof while also giving insight into who would typically use your platform. This video testimonial for OpsBase shows how one of their clients had great success using their platform to automate their hospitality business process.
A full video strategy for your platform.
Platform Online Advert
Platform Explainer Video
Using a mix of live action stock video, animation, high end screen capture and motion title this platform explainer helps Thinkwise highlight the benefits of their development platform in a slick and engaging way.
Platform Overview video
This mix of live action, composited animation, graphic overlays, slick screen capture, motion titles, well written script and voice over is a great way to show off the features and benefits of Unity Contact Center.
Screen capture video
Delve deeper into what your software can do with a slick screen capture demo video. A short video per feature makes it easy for your viewers to find what they need. Visit this page for more on screen capture demo videos.
Need help with your Saas video marketing strategy?
Annelies breaks down exactly how to use video through your website to help educate and soft sell your visitors. Here’s what’s included:
– The best type of video to feature as your main homepage video.
– What all important call to action to use for you videos and webpage
– What other videos to feature on your homepage
– How video can help turn your visitors into warm leads, increase your sale team’s close rate & save them time.
– Which video hosting company allows you to analyse your video visitors
– How we can work with you to make affordable training videos
– Other videos to have embed throughout your site
– And more…
Hear it from a Saas Marketing Director
Gemma explains how we take a dry subject and make it engaging
Media Brighton are just outstanding to work with. They go above and beyond every single time and they come up with things I would never ever think of. I would recommend them to anybody.
Market leading software brands trust us to make their videos, so you can too…
Market leading brands trust us to make their videos, so you can too…
Hear it from a SaaS ex-CEO…
Over the 7 years we worked with dotmailer, we created hundreds of videos to help them sell subscriptions to their software & services. These included software adverts & demos, tutorials, webinars, seminars, seminar adverts, event highlights videos, training videos, investor relations videos, exhibition videos, employee profiles & recruitment videos.
We provided ongoing video support via a retainer which meant we could keep up a steady stream of videos while acting as a bolt-on team to their marketing department.
Watch the video to hear from Peter Simmonds, their ex-CEO, to find out how he found working with us over the years.
Why use Animated Video?
A few statistics you should know…
%
Engage your prospects
“When a video is information-intensive, 66% of consumers will watch the video two or more times.”
Internet Retailer
%
Stand out
“76% of brands aren’t currently using online video to market to consumers.“
Kantar Media
%
Sell more products
“Viewers are 85% more likely to purchase a product after watching a product video.“
Internet Retailer
%
Increase reach
“92% of mobile video viewers share videos with others.“
Invodo
Our videomaking process
Strategy
Scriptwriting
Voiceover
Slide design
Storyboards
Screen capture
Animation
Music & sound fX's
Let’s make your software video.
Answer these questions
Please copy relevant questions from the list below into the bottom text field of the quote form and write your answers below each one. This will help us to refine your brief.
What’s the purpose of your video?
Where will it be published?
How long will it be?
Who is your target audience?
What should they do after watching the video?
Please list the 5 key messages you hope to get across in your video
Do you have a location in mind for filming?
Please provide any relevant video links as a reference:
- Software videos
- Fintech videos
- Product videos
- Car dealer video
- Investor relations videos
- Property videos
- Travel company videos
- Branded content
- Talking heads videos
Video marketing for Saas & Software companies
Video marketing can be an extremely powerful way to promote your software as a service (Saas) company & product but it can also be confusing to know where to start. So I'm going to break down the different types of videos you could be using to boost your SaaS ...
Brighton
11 The Old Steine,
Brighton,
East Sussex,
BN11EJ