SaaS & software demo video production
in Brighton, London & Sussex
Video marketing for software & SaaS companies
If you’re a software & SaaS company, you’ll benefit greatly from having videos on your website. Your customers will need to know what your software does and how it works, as well as who you are and why they’d want to work with you. Video is a great tool for communicating all of that and we’ve become experts at creating them.
Through our work for companies such as Episerver, dotmailer and Avalara, we’ve developed a flair for creating videos that explain complex concepts in an engaging way and can move your clients through your sales funnel.
If you would like to book a one-to-one strategy call with one of our team and find out how video can help boost your SaaS business, fill in the form on this page and we’ll get straight back to you.
Or if you’d like to find out more first, take a look at some of our work below.
Get in touch
Our core software video services will help you sell your platform.
Make them smile!
Comedy is a great way to entertain and educate your prospects at the same time, without them feeling bored or like they are being sold too.
This format of comedy video has gained massive popularity across the world but it still hasn’t been adopted by many companies, meaning it’s a fantastic opportunity to stand out from the crowd.
We’ve figured out how to make these high quality, TV advert style videos at an extremely reasonable price, so you can benefit from a top class software explainer without re-morgaging!
Software online advert
Animated explainer video
Phone & tablet app video
Screen capture video
Delve deeper into what your software can do with a slick screen capture demo video. A short video per feature makes it easy for your viewers to find what they need. Visit this page for more on screen capture demo videos.
A full video strategy for your platform.
Platform Online Advert - Episerver
Animated Explainer - LendLoanInvest
Need help with your Saas video marketing strategy?
Annelies breaks down exactly how to use video through your website to help educate and soft sell your visitors. Here’s what’s included:
– The best type of video to feature as your main homepage video.
– What all important call to action to use for you videos and webpage
– What other videos to feature on your homepage
– How video can help turn your visitors into warm leads, increase your sale team’s close rate & save them time.
– Which video hosting company allows you to analyse your video visitors
– How we can work with you to make affordable training videos
– Other videos to have embed throughout your site
– And more…
Hear it from a SaaS ex-CEO…
Over the 7 years we worked with dotmailer, we created hundreds of videos to help them sell subscriptions to their software & services. These included software adverts & demos, tutorials, webinars, seminars, seminar adverts, event highlights videos, training videos, investor relations videos, exhibition videos, employee profiles & recruitment videos.
We provided ongoing video support via a retainer which meant we could keep up a steady stream of videos while acting as a bolt-on team to their marketing department.
Watch the video to hear from Peter Simmonds, their ex-CEO, to find out how he found working with us over the years.
Why use Animated Video?
A few statistics you should know…
Engage your prospects
“When a video is information-intensive, 66% of consumers will watch the video two or more times.”
“76% of brands aren’t currently using online video to market to consumers.“
Sell more products
“Viewers are 85% more likely to purchase a product after watching a product video.“
“92% of mobile video viewers share videos with others.“
Our videomaking process
Music & sound fX's
Let’s make your software video.
Answer these questions
Please copy relevant questions from the list below into the bottom text field of the quote form and write your answers below each one. This will help us to refine your brief.
What’s the purpose of your video?
Where will it be published?
How long will it be?
Who is your target audience?
What should they do after watching the video?
Please list the 5 key messages you hope to get across in your video
Do you have a location in mind for filming?
Please provide any relevant video links as a reference:
- Software videos
- Fintech videos
- Product videos
- Car dealer video
- Investor relations videos
- Property videos
- Travel company videos
- Branded content
- Talking heads videos
Video marketing can be an extremely powerful way to promote your software as a service (Saas) company & product but it can also be confusing to know where to start. So I'm going to break down the different types of videos you could be using to boost your SaaS ...
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